The Have Fun in the Sun Safely Toolkit is developed for individuals, partners and organizations that are interested in incorporating targeted, evidence-based messaging into their communication strategies. Providing measures to protect from the sun year-round will help to prevent the dangerous long-term effects of UVR exposure, such as skin cancer, as well as the short-term effects, such as a sunburn.
The toolkit provides guidelines for the use of messaging on various social channels including Facebook, Twitter, Instagram and LinkedIn.
If you run a social media account and want to provide sun safety messaging to your audiences, the Social Messaging sheet is a great resource to provide messaging on various themes such as:
- general recommendations
- how to protect yourself
- sunscreen FAQ's
To make your messaging more locally relevant, some posts will have bolded placeholders so that you can customize the post for your own event or activity. The sheet also contains some ideas for activities and events.
The messaging contained in the sheet has been optimized for character-limit for usage across most major social channels. For additional tips and tools, there is a list of helpful links at the bottom of the page.